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Twitter Takes on the Spammers in New Lawsuit

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April 6th, 2012

It’s happened to all of us. We get the ‘ding’ notification that we’ve been mentioned on Twitter. Whether out of excitement or just sheer curiosity, you quickly push the proper buttons to find out what nugget of wisdom you’ve tweeted caught someone’s eye.  Disappointment and annoyance quickly abound when you realize that you’ve been spammed with one of a number of messages out there aimed at getting you to click their links. 

This is the type of situation Twitter themselves are taking head on in their latest attempt to stop spamming on their popular social networking site.  On their official blog yesterday, Twitter announced that they had filed a lawsuit in San Francisco against “five of the most aggressive tool providers and spammers.” The hope is to cut the spammers off at the source by shutting down those companies that create the tools that allow for excessive spamming.

In addition to the lawsuit, Twitter went on to describe the measures they have taken to prevent and eliminate spam, including a new anti-spam measure that takes on @ mentions spam.  Twitter’s link shortener is being utilized as well, now serving as an analyzer to ensure that links that are tweeted do not lead to sites that contain malware, etc.

The Twitter blog post goes on to encourage Tweeters everywhere to unite against the spammers of the Twitterverse, reporting and blocking all spammers that are encountered. With the “140 million active users and over 340 million Tweets a day” that Twitter claims to have, it sounds like they’ve got their work cut out for them.  It seems that yesterday’s filed lawsuit is certainly a step in the right direction.  One thing is for sure:  It’s going to take these spamming companies more than 140 characters to talk their way out of this one.

 

Image Source:  shebytes.com

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